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Roberto Giacomucci / The Little Designer, Milan Triennale

Autor // Benedetto Fiori


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Roberto Giacomucci The small designer curated by Marco Ferreri MILANO_17/April 22, 2012 TRIENNIAL "Create a ' design of small things ' does not mean create a ' small ' design, but a unanimous design, easily understandable and usable."So the architect explains the why of a view. "There are those who at some point in life he needs to leave to find himself. And the perl ' India, How ironic the impeccable Sean Penn in This must be the place. I, I am and I find myself everywhere I turn, I preferred to put together my designer's story, and to do that with this show.

"Starting with sketches and notes jotted on a notebook, the idea of telling the experiments, the plots of a difficult process as challenging as is the design. More than an anthology of objects, this show wants to narrate the attempts, mistakes, surprise, disappointment and satisfaction that you try creating and trying to make the world something that   was missing.

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Are some small steps that make it possible to develop a thought of having visions without which you cannot change. The exhibition begins with a cornerstone of design: simplicity, the simple understood as essence, immediacy and summary, as a reference in the design to a design that does not need names, but of thought. The project has an empirical approach. You create because, living situations, you discover the shortcomings, and the challenge is to find the most logical way to respond to them. Real objects, not those exceptional standard, universal objects not extraordinary ones are those that capture the interest and inspire creativity.

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Common discrete objects and indispensable that there are always have become a battleground: Giacomucci loves ripensarli, remove them to give him new output, without distorting or deprive them of that discretion and purity that is part of their DNA. I am already beautiful, why in his imaginary icon of essentiality, as well as find enchantment in the offspring of anonymous design, perfect over time, because gradually improved by millions of hands that have been in contact with them. In short, a succubus of fashion design, but which responds with liberty to official charges, without pleasing or attempt any temporary trend in legitimacy. At the end of time will not remain pictures or suggestions, but remember something capable, even in small, to revolutionize the daily gestures. The invitation so it is entering in this workshop, a place open to the new creation and attentive to the old, a space, through which pass energy, stimuli. Marco Ferreri was called to treat the view for its multi-sectoral experience and its ability to distinguish the reality from the noise. Consistency, constancy and the ethics of his work, make it authoritative, designers can cut themselves off from the world of full-blown design, to concentrate on reality with the critical conscience of the best Italian design today. The exhibition will open its doors on April 17, 2012 and will end with the end of the Salone internazionale del Mobile in Milan, on April 22. The products, made by architect between 2010 and 2011, were selected as representatives of his thought, till here narrated. Some previews of the same will be presented in the weeks to come. The exhibition will be open to visitors at the Triennale di Milano from 10.30 to 20.30. Up to 23 on 19 and 20 April.

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The invitation so it is entering in this workshop, a place open to the new creation and attentive to the old, a space, through which pass energy, stimuli. Marco Ferreri was called to treat the view for its multi-sectoral experience and its ability to distinguish the reality from the noise. Consistency, constancy and the ethics of his work, make it authoritative, designers can cut themselves off from the world of full-blown design, to concentrate on reality with the critical conscience of the best Italian design today.

roberto_giacomucci_il_piccolo_designer_FotoSketcher_-_8

The exhibition will open its doors on April 17, 2012 and will end with the end of the Salone internazionale del Mobile in Milan, on April 22. The products, made by architect between 2010 and 2011, were selected as representatives of his thought, till here narrated. Some previews of the same will be presented in the weeks to come. The exhibition will be open to visitors at the Triennale di Milano from 10.30 to 20.30. Up to 23 on 19 and 20 April.

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